HealthTech / SaaS
EveryLIFE — PASS
NHS-assured home-care platform trusted by 1,250+ providers

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Marketing and product surfaces for PASS, the UK's leading care-management software — helping 37% more providers achieve outstanding CQC ratings. Architected the migration from a legacy stack to a Next.js + headless WordPress build, with editorial workflows for case studies, learning content, and feature releases. Focus on conversion-led storytelling, accessibility (WCAG 2.2 AA), and Core Web Vitals across complex, content-heavy templates.
Next.jsTypeScriptWordPress (Headless)WPGraphQLTailwind CSSGSAPVercel


